The creation and development of the Internet is the most influential thing. It changes the human society at the end of the 20th century. After that, the networking of production activities has become a reality. From the vague concept to the actual influence on the social life. The Internet has penetrated into all aspects of people's lives. Marketing has been affected a lot. And various fields have entered the era of online shops.

The significance of online stores lies in enabling enterprises to better adapt to the new environment. And divide the market to formulate reasonable marketing methods. Enterprises can get rid of commercial intermediaries. They can reduce production costs and sales costs. Improving efficiency and meeting consumers' demand for products. That is, high quality and low price products. It is a marketing mode in the new era of the Internet. The fundamental benefits of online stores is to benefit consumers.

HONOR creates HONOR official store in UK through its website. To upload and display product information on it. People know the product of HONOR official store in UK through the Internet. Then there is a transaction. A bank account that opens relevant electronic services can make payment. At the same time can obtain pre-sale and after-sale services, etc. This can solve the problem of information processing in commerce and trade. So consumers are more at ease.

The network has the nature of open interconnection. It can break through the restrictions on transactions between countries. The market has developed into a global one. This enables enterprises to obtain a broader potential market. Online stores cater to this wave. Compared with the traditional middleman mode of enterprises. Online shops enable enterprises to face consumers. It is convenient to use bank cards with electronic services to make online payments. It can provide services all day long. And it saves avoidable time generated by links. This has led to a reduction in the cost of the product. Lowering the final selling price of the product. In the end, it is consumer income.

The development of economy and technology will make online shops accepted by more people. Online stores and traditional marketing influence and promote each other. In the future, the development of online stores should change. They will integrate their offline entities to form a new sales model. This will make greater offerings to the development of enterprises.